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New President Named at Fila USA

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Todd Klein is the brand new president of Fila USA, Inc., the North American subsidiary of Korean-based Fila Holdings. Former president, Jennifer Estabrook, has retired.

“Todd is the best selection to guide Fila USA as the crowd proceeds with our five-year (Successful In combination) world technique, cementing Fila as a constant top class way of life sports activities logo pushed by means of sustainable enlargement,” states Keun-Chang Yoon, president and CEO of Fila Holdings. “He has an cutting edge and inclusive trade management background with a confirmed observe report of turning client insights into business alternatives that create sustainable enlargement.”

Maximum just lately, Klein served as Adidas Team’s vice chairman of complex ideas. Previous to that, he directed sports activities attire and shoes divisions for Fila within the U.S. and Germany. He additionally served as world sports activities advertising and marketing director for Reebok from 2004 to 2009.

The Successful In combination technique is designed to “unify merchandise and advertising and marketing international by means of redefining logo worth, development its buyer revel in trade fashion and sustainable enlargement,” in step with an organization observation.

“I’m excited to enroll in the Fila workforce,” states Klein. “Fila is an iconic sports activities logo with a powerful basis in efficiency and elegance. We will be able to proceed to construct an inclusive setting that fuels the force, creativity and long run of our folks. I’m having a look ahead to running with the Fila workforce to unharness the overall doable of the logo and athlete revel in.”

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